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Answer these questions before you begin designing your web site.
- Who is your primary audience?
- Who is your secondary audience?
- What is your goal or purpose in
having a Web site?
- How will your site serve your
primary audience?
- What type of information will your
primary audience expect to find on your Web site?
- What information do you have readily
available to provide to your audience?
- Make a list of types of information
you expect to put on your Web site (e.g., calendar, newsletters,
staff profiles, etc.).
- Who will serve as the Web manager1
for this site?
- Who will be the maintainer(s)2
for this site?
- How often do you expect to update
the content on your site?
- How much time per week or per month
will you dedicate to updating your site?
- Who will be responsible for
answering e-mail that comes via a link at the bottom of each
page of the web site?
- List some words that you hope will
describe your site when it is built: (i.e., professional,
friendly, cutting edge, etc)
- What materials do you have on hand
that you would like to adapt and publish on the Web?
- What will you name your own domain
name (www.yourname.com) or virtual directory if hosted under
another domain? Is it available?
- Have you already chosen a
web-hosting provider? (www.byhisgrace.com;
www.peopleteams.org)
- What look and feel do you want your
Web site to have? (Provide a list of at least 5 of your favorite
Web site URLs as examples, citing what you liked about each
one.)
- Primary contact person for the Web. Monitors access privileges
to the Web site account for page editing purposes. Informs
PeopleTeams or ByHisGrace.com Webmaster when someone no longer
needs access or contact information has changed. Coordinates Web
development activities for the site, making sure all the Owners
and Maintainers know what each other is working on to avoid
chance of people over-writing each others work. Makes sure web
site is consistent, such as footers and citations are being
followed throughout the site. Generally keeps an eye on the site
to see that things are up-to-date, links are working, etc.
Reminds Maintainers when their content becomes stale and needs
updating. Ensure that whatever review process is adopted for the
site is enforced and adhered to.
- Page Maintainers can be the Web Manager, Content Owner or
someone else completely. Page Maintainers actually build the Web
pages within the site, convert content to Web format, make
updates to the pages, etc. One site can have one Page Maintainer
or several Page Maintainers. When there are several, they have
to be more careful about who is working on what because the
potential for over-writing each other's work increases. Page
Maintainers should not make changes to the content given to them
unless authorized by the Content Owner to do so. Page
Maintainers should have a basic level of training in using the
Web publishing software.
Content Owner: The Content Owner is the author or editor for a
content piece. The Owner may be different for every content piece on
the Web site. Owners should be clearly credited or identified on a
document, just as they would be in print. When possible, there
should be an active e-mail link to the author for more information.
The Content Owner is responsible for the accuracy and credibility of
a content piece. The Content Owner can delegate management
responsibilities for the document (i.e. give it to a Maintainer to
post on the Web site) but he/she cannot delegate Ownership of those
pages.
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